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Consumers have countless options when choosing a credit card provider and a multitude of reasons for each decision they make. Our experience in the financial services industry will provide card issuers with the actionable research, insights and solutions needed to increase loyalty, word-of-mouth, and usage.

J.D. Power specializes in providing unbiased and independent customer feedback across a variety of industries in multiple markets around the world. For more than 45 years, J.D. Power has measured the Voice of the Customer through our syndicated studies in order to help direct improvements in customer experience for some of the world’s largest brands.

Our 2016 Hong Kong Credit Card Satisfaction Study aims to answer the following questions:

How well are you performing in meeting your customers’ expectations?
Which issuers deliver an exceptional customer experience and how?
How do competitor products perform?

Customer Experience Model

Financial Services Benchmarking Studies:
Solutions for the Financial Services Industry:
  • Press Releases
  • Insights
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