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Bangkok Post: Mazda aims for 8% local market share

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Goal is updated showrooms, garages

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Bangkok Post, 2016 Thailand CSI, J.D. Power, JD Power, Mazda

Mazda Sales (Thailand) has set an ambitious short-term goal of increasing its market share to 8% by 2018 from 5% last year. New president Chanchai Trakarnudomsuk said the Japanese carmaker's market share... 

http://www.bangkokpost.com/auto/news/1087037/mazda-aims-for-8-local-market-share

The key to success for car companies is to rank above the market average on both the customer service index (CSI) and sales satisfaction index (SSI), he said.